The world constantly tells you who you are.

Every ad, notification, and headline shapes how you see yourself. Social media. News. Other people's expectations.

Imprimo flips the script.

Instead of absorbing external narratives, you actively reinforce the identity you're building. Brief, configurable affirmations that train your mind while you work.

Not meditation. Not mindfulness.
Mental conditioning for professionals.

Built for professionals

Stealth Mode

Automatically hides during Zoom, Teams, and screen recording. Your affirmations stay private.

AI-Powered

Generate business-focused affirmations based on your goals. No spiritual fluff.

Your Timing

Configure flash duration from subliminal (10ms) to visible (2s). Choose your intensity.

Focus Hours

Set active hours and days. Imprimo only runs when you're working.

Custom Affirmations

Add your own or edit AI-generated ones. Full control over your conditioning.

Emoji Support

Use emoji in your affirmations for extra impact.

Dark Mode

Professional interface that matches your development environment.

Privacy First

All data stored locally. No accounts. No cloud sync.

How it works

Choose Your Focus Areas

Select from confidence, leadership, focus, discipline, wealth, and more.

AI Generates Affirmations

Personalized, business-oriented statements that match your goals and tone.

Imprimo While You Work

Brief flashes throughout your day—invisible to others when you share your screen.

Simple pricing

Free

Forever free

50 curated affirmations
Unlimited custom affirmations
All display settings
Screen recording detection
Schedule & intensity controls

Download Free

Pro

$7.99/mo

or $79/year (save 17%)

Everything in Free
Unlimited AI affirmations
Personalized to your goals
All 8 themed packs
Multi-monitor support
Statistics dashboard
Priority support

Get Pro

macOS 12.0+ required • Cancel anytime

Download Imprimo

Free forever for the core features. No account required.

Download for macOS

Version 1.1.2 • macOS 12.0+ • Apple Silicon & Intel

After downloading, open the DMG and drag Imprimo to your Applications folder.
If you see a security warning, run: xattr -cr ~/Downloads/Imprimo.app

Frequently asked questions

Do subliminal affirmations actually work?

Subliminal messaging displays information below the threshold of conscious perception (typically under 50ms). While scientific evidence on subliminal effectiveness is mixed, many users find value in both subliminal and visible affirmation modes. Imprimo lets you choose your preferred duration.

Will others see my affirmations during screen sharing?

No. Imprimo automatically detects screen recording and video calls (Zoom, Teams, Meet, etc.) and pauses affirmations. You can also manually pause anytime from the menu bar.

Does it require an internet connection?

Only for generating new AI affirmations. Once generated, affirmations are stored locally and work offline. The app also includes default affirmations that work without internet.

Is this a meditation or mindfulness app?

No. Imprimo is a mental conditioning tool designed for professionals. It's about actively reinforcing your chosen identity, not relaxation or spiritual practice.

What's the difference between first and second person?

First person: "I am confident in my decisions"
Second person: "You are confident in your decisions"
Some people respond better to one or the other. You can try both.

Can I customize the affirmations?

Yes. You can add unlimited custom affirmations, edit AI-generated ones, or disable any you don't want.

Is there a Windows version?

Not yet, but it's planned for a future release.

What data do you collect?

Minimal. All affirmations are stored locally on your device. We don't require accounts or cloud sync. Your data stays on your Mac.

Imprimo: Become who you choose.